Oxnard Optical
Branding concept for a handcrafted eyewear company.
OXNARD - Handcrafted Eyewear
There are a lot eyewear brands today, but what sets OXNARD apart is their offering of well made handcrafted frames. Glasses should do more than help you see better, they should be comfortable and elegant too. This Southern California brand is all about classic styles, high-quality materials, and durability that makes a pair last for decades.
The Logo
is a clean and modern mark that matches the high-end quality of the frames. The mark features two ovals which overlap and create a detailed “O” shape, which also resembles the human eyeball. The two “O” shapes also represent the name of the brand “Oxnard Optical,” which is stylized as “OXNARD” across all branded materials. The all caps lettering is classic, yet stands out with its subtle abbreviated serifs. The “O” shape looks great at any size and is extremely versatile.
Never miss Life’s best moments
Don’t let poorly fitted frames stop you from enjoying life’s best moments as intended. OXNARD frames are expert fitted to your face so that you can spend less time adjusting your glasses, and more time living life with beautiful clarity.
